Places we go, places we close deals with territory sales strategy
Your company and the products and services you offer do not have the exact same performance or obtain the same profit in all territories. For many businesses territory is important in the sales strategy since one region could be more profitable than the other when your products and services are offered in different areas of the country, or even worldwide.
The purpose of making a sales strategy based on territory is to detect if your products and services are having issues or weaknesses in certain regions. Therefore, sales managers and directors can take action; for example, increase the number of sales reps in a particular area, subtle changes in the provided service for certain regions or increase sales efforts for one specific location.
Sales strategy based on territory planning is all about aligning your sales resources with the potential within your target market. And territories can be defined by geography, sales potential, history or even a combination of these factors.
Any way, it is crucial to have value data from your customer base, a sales history in each territory, and arrange this in a sales strategy or plan that aligns with your sales structure. This type of segmentation is also really helpful when you want to anticipate and project what type of production you can expect from clients.
Once you have well defined territories and a sales strategy for each one of them, it is time for your sales reps to take action. Remember that a tool like Blitz can help you and your sales reps to record the closed deals and do an accurate commission tracking. The ideal commission tracking software can be your ally in sales strategy performance, power up your team!